Why do startups fail—even when the idea seems promising? In Episode 2, Edwin G. Fletcher and Amanda W. Burns break down 10 common mistakes that can push a startup toward failure, from building products nobody wants and running out of cash to scaling too early, ignoring customers, and refusing to pivot. This episode explores the warning signs founders need to recognize before small mistakes become business-ending problems.

What happens when a promising business idea turns into one setback after another? In Episode 1, we follow Jared Kugel’s journey through failed ideas, financial pressure, difficult pivots, and the eventual path to Tire Agent. Edwin G. Fletcher and Amanda W. Burns explore what changed, what didn’t, and why persistence alone wasn’t enough. A story about learning from failure, adapting, and finding a better path forward.